The Locker Room - Behind the Yard
Every great team has a story. Here’s ours – why we built India’s largest multi-brand sports experience and what drives us every day.
The Problem We Saw
Premium sports brands had no organized outlet channel in India.
Customers paid full price or risked grey market fakes.
Brands struggled with excess inventory.
Athletes and fitness enthusiasts deserved better – authentic gear at fair prices in an experience-worthy space.
We built SportsYard to solve all three problems.
Your Urban Playground
We are Sports Yard, a community-driven, culture-led urban playground and India’s big-box destination for sportswear. We bring 20+ top-tier global sports brands at best prices in our experience-led sports stores.
With 40,000+ products under one roof, every choice you make builds an active lifestyle for you and your community. At our 34,000 sq. ft Mysore Road, Bengaluru store, enjoy friendly pickleball games at our two arenas, connect with culture at our live events and indulge in healthy curated menus at the food kiosks.
The Numbers Behind the Yard
products under one roof
0
+
global brands
0
+
pickleball courts
0
flagship store in Bangalore
0
K sq. ft.
What You Can Count On
Authentic products only - every item is genuine from authorized brand partners.
Fair pricing - real outlet discounts without hidden markups.
Expert guidance - staff who know sports and gear.
Community first - building relationships, not just transactions.
Experience focused - making every visit worth the trip.
The Journey So Far
Sports enthusiasts and retail pros who live the lifestyle we stand for. From store teams to event hosts and customisation specialists, our crew uses the gear and runs the events we love.
